Virtually promotional codes

Promotional codes (too known equally coupons or vouchers) offering a credit to an advertiser'southward account. There's no way to ask for a promotional code, but Google and our partners will occasionally give out promotional codes as part of specific offers.

This article explains the criteria for promotional codes and how they work with the diverse payment settings.

Offer criteria

About offers crave y'all to meet certain criteria before the credit will show up in your account, and they're typically for new advertisers with new accounts. Exist sure to bank check the terms that came with your promotional code for details about your offer.

For example, we might have an introductory offering like "Spend $25, go $50." In social club to become the $l credit, you'll accept to enter the promo code on your Promotions folio within xiv days of creating your account and and then get at least $25 worth of clicks in your account later entering the code. Afterward spending $25, you'll and so see the $50 credit appear in your account within 5 days.

Annotation

We only count the corporeality y'all spend after inbound the lawmaking. If you spent $25 before entering the code, that amount won't count toward your offer.

In gild to employ your credit, you'll as well need to have entered billing details in your account. Also, keep in mind that promotional credit is skillful for ad only. If y'all cancel your account before spending the entire credit, the remaining residual can't be refunded.

Check the progress of your promotions

To see how close you are to earning your credit, visit the Promotions page  in your account. It'due south updated every few hours. You lot'll be able to quickly check your progress and the status of any credit, and come across your completed or expired promotions. Use the following steps to check the progress of your promotions:

  1. Sign in to your Google Ads account.
  2. Click the tools icon Google Ads | tools [Icon], and under "Billing," select Promotions.
  3. On the "Promotions" page, you'll come across all promotional codes added to your Google Ads account and the related amounts and statuses, including the post-obit:
    • "Active": Reward associated with coupon has been granted.
    • "Redeemed: currently earning":  Coupon was successfully  redeemed, but  the spend requirement(i.due east. "Spend $25, go $50") hasn't been met yet.
    • "Processing": Spend requirement (i.e. "Spend $25, go $fifty") has been met and our system is processing  the granted reward amount.
    • "Expired": Coupon expired after redemption and before spend requirement was met
    • "Invalidated":  Coupon was invalid/invalidated.

Yous can also check how much of your credit was already spent by viewing the "Spent from Promotion" column. This corporeality volition be too reflected on the "Billing Summary" page.

Check the progress of your accounts promotions from your director account

Yous can check the progress and status of all promotions practical to the inside your manager account. Use the following steps to check the progress of your promotions:

  1. Sign in to your Google Ads account.
  2. Click the tools icon Google Ads | tools [Icon], and under "Billing," select Promotions.
  3. On the "Promotions" page, yous'll run across all promotional codes added to the Google Ads account in your manager business relationship, including it's amount and status (active coupons, completed coupons, expired coupons, etc).

Delight annotation this is an advisory report. Manager account users tin can't apply Promotions from the manager account level. To apply a promotional code,  follow these steps at the account level.

How promotional codes work with different payment settings

You tin pay your Google Ads costs manually (manual payments), automatically (automated payments), or accept a credit line (monthly invoicing). The setting you apply affects how your promotional code volition work. Here'southward what y'all'll need to know:

Automatic payments

If you're using automated payments, all y'all need to do is enter the code by its expiration date and start advertising. After your business relationship meets the requirements institute in the promotional material, the portion of the promo lawmaking spent will appear equally a sub-line nether the Agile promotions department in the current month's card on the Billing Summary page inside about 5 days. For example, if the offer says that you demand to spend $25 inside thirty days, you'll need to accumulate at least $25 worth of clicks within 30 days earlier the credit volition appear in your account.

Promotional credits tin just be applied to futurity advertising costs. Costs you accumulate before you become a credit, too every bit costs you lot accrue after you utilize upwardly all of your credit, volition exist charged to the payment method in your account.

Your ads will continue to run and accrue costs after your promotional credit has been used up. Equally e'er with Google Ads, you can terminate advertising at any time past pausing your campaigns. Paused campaigns won't accumulate any extra costs.

Manual payments

If you're using manual payments, you'll need to enter the code by its expiration date then meet the requirements mentioned in the promotional material. For example, if the offering says y'all need to spend $25 within 30 days, you'll need to make a manual payment of at least $25 and also spend the $25 entirely by accruing enough clicks inside xxx days. After spending the required corporeality, yous'll see the portion of the promo code spent as a sub-line under the "Agile promotions" section in the current month'due south carte du jour on the "Billing Summary" page within about 5 days.

It'southward a skillful thought to brand an initial payment that'due south a little more than than the requirement, because Google Ads may end serving your ads before the whole amount is spent. For example, if the offering requires you to spend $25 and you make an initial payment of exactly $25, your business relationship may never fully spend all $25 if your toll-per-click (CPC) is larger than the credit you have left. Allow'due south say your average CPC is $0.30. If you spend everything but $0.twenty, that $0.20 may never get used up because your CPC is larger than the credit you have left.

The information about whatever active promotions will exist displayed under the "Active promotions" section of the month card in the "Billing Summary" page.

If in that location are promotions that are being spent during the current month, you'll see the "Promotions" section on the correct hand console of the opened month card.

Monthly invoicing

If y'all're on monthly invoicing, enter your code only later on your account has been set up upwardly for invoicing. Then, after your account meets the requirements specified in the promotional material, the portion of the promo code spent volition appear on the billing Transactions folio, typically within 5 days. If you have more credit than you tin can utilise during 1 month, don't worry -- any unused promotional credit from ane month will be rolled over to the side by side month.

Account budgets

The credit provides additional advertising without affecting your account budget.. For example, if y'all set a upkeep of $200 and receive a promotion for $fifty, your ads will serve until you achieve $250 spend merely yous'll exist charged  the original $200 account budget corporeality, since the additional $l is covered by the credit.

If your budget ends before the credit is fully consumed, the remaining credit will behave over to the side by side upkeep you activate.

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